SEO Tools and Features

• Analyze websites and competitors
• Create content, collect keywords, check backlinks
• Find on-page SEO issues
• Cluster thousands of keywords and track rankings daily

More Information About our SEO Tools

Keyword Research

• Find all keyword options, similar keywords and suggestions
• Analyze your competitors by keyword search results
• Expand content for each page with missing keywords
• Analyze volume, keyword difficulty, CPC and PPC competition

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Rank Tracking

• Track your site rankings for target keywords
• Choose any Google region: country, state or city
• Schedule reports for your rank tracking project
• Track rankings of your closest competitors

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Backlink Analysis

• Track lost and new backlinks
• Check the DR for websites
• Collect common link donors of your competitors
• Find malicious links you need to get rid of
• Analyze the results of your link building campaign
• Make a list of all anchors and link types.

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Website SEO Audit

Quick and advantageous audit of any site or page allows you to find technical issues that affect the optimization and visibility. Audit results are displayed by priority and include issues and detailed recommendations for their elimination.

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Batch Analysis

• Analyze up to 100,000 keywords or list of domains and compare the most important metrics
• Check out competitors organic traffic
• Compare data on any 5 search databases at the same time
• Select authoritative sites for placing links
• Analyze the SEO of your site's subdomains

Read more about Domain or Keyword Batch Analysis

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Competitor Analysis

• Find your SEO and PPC competitors
• Collect the best keywords of competitors for SEO and PPC
• Find the most popular pages of competitors that attract traffic
• Compare domain ranks, visibility and traffic

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PPC Analysis

PPC Research tool assists PPC specialists to establish work with an ads manager correctly, based on the ad analysis results, keywords and landing pages of the most relevant competitors.

• Check product groups which competitor promotes using PPC
• Perform an analysis of trending landing pages
• Find out cost per click and keyword competition indicators
• Explore ad examples of competitors

Keyword Clustering

Tool for a quick automatic grouping of a large number of keywords to compose the right structure of your site. Clustering tool assists you with grouping of the whole packs of keywords with the same meaning for a better semantic search.

• Group keywords for PPC to upgrade your advertising results
• Use Text Analysis to get on-page recommendations
• Group keywords by site pages

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AI for content

Variety of tools for writers, content marketers, copywriters, SMM-managers, PR-specialists, editors, SEO- or PPC-specialists. Based on Artificial Intelligence and Machine Learning, tools will speed up content creation and help to save time for other tasks.

Generate meta tags, articles, paraphrase text, detect AI content, export text from YouTube videos, and more.

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Projects Insights

Get insights from AI about changes in visibility, traffic, and organic keywords count for your projects. Look for sudden increases and decreases quickly to change the SEO strategy.

Local SEO

• Make your brand more visible in the local search results, attract new customers and increase organic traffic with Local SEO tool
• Get access to all listing directories in the location of your business
• Complete your profile for all listings in one convenient interface
• Set up automatic content posting and attract customers by posting new unique content
• Manage reviews, get the average review rate and find out which reviews need urgent reply

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Search Volume or SERP Crawling

• Scan the top of SERPs in Google
• Select any region, including a city
• Set up a schedule for scanning and reporting
• Get your data using API in JSON format
• Get a report on 100 000 keywords in one hour
• Analyze search volume of thousands keywords in a bulk

Read more about SERP Crawling or Search Volume Crawling

API Integrations

Automatic Serpstat data integration involves using other platforms and in-house developments of your company. Ready integrations and apps for fast work with any site.

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White Label

A handy tool for setting up automatic reports and notifications about changes in projects. White label feature and brand reporting are complete SEO solutions for professionals that include a wide range of custom reports.

• Set up automatic reports on changes and results
• Specify contacts with read or edit mode
• Disable the Serpstat logo on the graphs, as well as upload and display your logos

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Keyword Trends

• Get a list of the most popular searches for the selected region
• Analyze more and more trend requests as the report is updating constantly during the day
• Make a content plan based on popular queries, improving page positions
• Use keywords to name your articles or videos, embed them on a blog or news post

Read more about Keyword Trends