# Getting Started
Learn the basics, set up your first project, and find the right answer fast.

### My projects
Manage your dashboard, project settings, and quick access to your tracked domains.

### Site Analysis
Analyze any domain or URL to uncover organic and paid search performance, competitor strategies, and keyword rankings.

### Keyword Research
Build your semantic core. Find high-volume keywords for SEO and PPC, analyze competition, and plan content strategy.

### Backlink Analysis
Explore any site's backlink profile. Track referring domains, analyze anchors, and monitor link building dynamics.

### Rank Tracker
Monitor your search engine rankings daily. Get precise data for your target locations, languages, and device types.

### Batch Analysis
Compare data for hundreds of domains or keywords at once. Fast-track your bulk analysis and get aggregated reports.

### Site Audit
Find and fix technical SEO issues. Improve your website's health, crawling performance, and core web vitals.

### AI Content Tools
Generate high-quality SEO content, descriptions, and ads using AI.

### Keyword trends
Analyze seasonal keyword popularity and discover trending topics in search.

### Keyword clustering
Group thousands of keywords automatically into logical clusters for content and site structure.

### Custom reports
Create tailored PDF and white-label reports combining data from multiple Serpstat tools.

### Integrations and Tools
Guides for the Serpstat Browser Extension and other official integrations.

### Serpstat MCP
Connect AI assistants to Serpstat data and run SEO workflows in plain language.

### LLM Brand Monitor
Monitor how AI models and LLMs perceive and mention your brand across the web.

### Serpstat API
Integrate Serpstat data into your own tools, dashboards, and automated workflows.

### Profile
Manage your subscription, payments, user roles, and team access.